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Tuesday, October 13, 2026
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The Video Platform Provides Viewers Authority to Decrease Artificial Intelligence-Made Videos in Their Feeds

Users will soon have a fresh option that permits them to lessen the volume of AI-made content appearing in their timelines. This initiative comes as the service revealed that it currently hosts over 1 billion AI-generated clips.

Trial and Implementation

The new functionality is in a pilot phase over the coming weeks before a widespread release. This development coincides with a rise in content created by AI, fueled by emerging AI video creators.

AI Content on Other Platforms

Recent reports that approximately 10% of the quickest rising video streams on a popular video site exclusively feature content made by AI. A significant portion of this material is considered low-quality AI content, a phrase for inferior, mass-produced content that is often absurd or surreal.

“We know from our community that numerous viewers enjoy content made with AI tools, ranging from AI artwork to science explainers, and we intend to provide users the option to increase or decrease of that, based on their own preferences,” said a spokesperson.

AI on the Platform

TikTok announced that there are now over a billion videos on its app labeled as made with AI. In total, over 100 million media items are uploaded to the platform each day, making AI-generated material a minor percentage of its complete catalog.

How to Adjust Settings

Users will be capable of limit or boost the amount of AI content they see by accessing the topic control feature in the application and choosing AI-made media. Other topics that are already be adjusted under the tool cover news, clothing, aesthetics, and dance.

Platform Guidelines

Its policies require content makers to tag lifelike AI-made content, and it prohibits harmful AI impersonations of well-known individuals or crisis events. Any authentic-looking AI video that is without a tag can be taken down under its terms of service.

In addition, the app will from now on apply an artificially created tag to content made using its own AI tools, or identified by an cross-platform project for recognizing AI-generated material. This step is intended to deter users from seeking to evade the labeling process.

Responsible AI Funding

The company is furthermore introducing a $2m awareness program for professionals and groups to create learning resources about ethical AI use. This program will assist educational bodies focused on training coding and technology.

Platform Protection

The platform has supported its content review process, amid controversy over intentions to make redundant a large number of safety staff in the United Kingdom. TikTok is planning to cut hundreds of positions in its trust and safety division in London, with labor groups and internet security professionals voicing alarm that staff are being displaced by machine-led review.

A trust and safety lead explained that human moderation would remain essential, but AI can safeguard staff by filtering out the most distressing content prior to it has to be seen by people. The company reported a notable drop in shocking and graphic content seen by content reviewers over the previous year due to the use of its AI tools.

We believe it is crucial to integrate people and machines to keep the platform safe,” the official commented. “We’ll have staff as involved in the system, but we also think it’s extremely critical to reduce exposure to dangerous material as swiftly, which is why a significant AI assistance is really helping us operate efficiently.”
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Douglas Lopez

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